The lexical proficiencies of consultants Mercer are grossly under-utilised in merely serving the behavioural capabilities of educators at a single tertiary institution. National politics and news program ratings would lift immeasurably if such skills were harnessed by our Federal pollies now!  “Working families” is becoming decidedly tired. How about “vocationally productive nuclei” (VPNs)? We voters would be on the edge of our seats. 

But the greatest need just now is surely in economic discourse. Mr Abbott and his loyal cadre would pay handsomely for a highly nuanced phrase to replace “great big new tax”. Something like “over-proportioned fiscal exaction” (OFE) would keep us all going for two electoral cycles at least. Both leaders are positively desperate for a cache of “electorally emollient synonyms” (EESs) for the toxic ’t’ word.  It can only be a matter of time before "levy" exhausts it's soothing capacities. “Tariff”, “duty” and maybe even “excise” could last a few press conferences each, at a pinch.  Voter appeasement will then require a lexical skill only professionals can provide. My best attempt is “specific life-product utilisation grab” (SLUG). But what would I know? Mercer, your country needs you!