The race to the moral bottom has gone viral, it seems. No longer confined to our major politics, it now infects our major religions too. The next time you put on your football scarf, there's more to worry about than who's out injured. Now you can ponder what proportion of your membership dues or gate takings is being invested off the field, in protecting your club's pecuniary interest in the shattered lives of problem gamblers and their loved ones, whose finals will be anything but grand.